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La destination Corse renforce sa visibilité auprès des médias lors du workshop « Partir en France »
12/02/26
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Les 26 et 27 janvier 2026, les équipes du Pôle Promotion de l’Agence du Tourisme de la Corse ont participé au workshop presse « Partir en France », organisé par ADN Tourisme à l’hôtel Pullman Paris Montparnasse.
Réunissant près de 120 destinations françaises, cet événement a constitué un temps fort de rencontres avec les 280 journalistes et influenceurs spécialisés présents, venus (re)découvrir les richesses de l’Hexagone et des outre-mer et s’inspirer des tendances qui façonneront les voyages en 2026.
Des échanges qualifiés au service de la destination
Durant ces deux journées, plus d’une trentaine de professionnels ont été rencontrés dans le cadre de rendez-vous programmés. Ces entretiens ont permis de présenter l’offre de la destination Corse, en mettant l’accent sur des filières stratégies, notamment la pleine nature, le cyclotourisme, la gastronomie, l’art de vivre…
Le succès de cette opération se mesure déjà par un nombre important de demandes d’accueils presse, dont plusieurs sont d’ores et déjà programmés pour le premier semestre 2027. Une dynamique qui témoigne de l’intérêt certain des médias pour l’offre insulaire.
Une visibilité optimisée et de belles perspectives de collaboration
Marquée par une affluence record, cette édition a mis en lumière les régions à travers des prises de parole dédiées, des supports visuels immersifs et des jeux concours, offrant ainsi une visibilité renforcée et qualitative aux territoires participants.
Face aux résultats probants obtenus et de la qualité des contacts établis, l’Agence du Tourisme de la Corse étudie la possibilité d’approfondir sa collaboration avec ADN Tourisme lors des prochaines éditions du workshop « Partir en France ».
Nos dossiers de presse présentés
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Dossier de presse – La Corse : niveau Or du label Green Destinations
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Dossier de presse – Workshop Partir en France – ADN Tourisme